As PR’s we are storytellers, we are sounding boards and we find the unique angles and translate them into positive, fascinating stories. We also take negative news, formulate the best response, alleviate the damage and perhaps find a ray, or two, of light as well.
Fellow member of The Sussex Collaborative Joe Lynch has started supporting a Sussex based charity, who we think deserve as much publicity and profile as they can get to support the amazing work they are doing. They are dedicated to creating partnerships with local businesses and the wider community in the Fratton, Portsmouth and Chichester …
Entering the home straight of 2021, we are increasingly more resilient, adept at adapting to constant change and getting ready to embrace all that 2022 has in store for us. This month we were delighted to launch our new service, working with clients to grow their business potential and offer advice for those working …
We are absolutely over the moon to have been awarded Best Business Support Consultancy Specialist for Sussex by the Southern Enterprise Awards. Just over a year since establishing The Sussex Collaborative, it is fabulous to receive this recognition of the great work the team offer in support of the Sussex business community. About the Southern …
June has been a month of celebration, with hugs, handshakes, getting back to meeting face to face & feeling like normal again. Its been a busy month across The Sussex Collaborative with office moves, Crisis planning and supporting start ups.. oh and we are delighted to have been nominated for an award!
We generally think of the need for PR support with crisis management when there has been a large scale incident, resulting in serious injury or loss of life. But businesses face crisis situations which come in all forms, from data breaches, harassment claims, Personal injury to team members or clients, Social Media hacking or product …
“Let me just transfer you” five words sure to raise your blood pressure. Be honest though, how easy are you making it for your customers to do business with you? We are living in a time where we now expect anything and everything to be available at a click of a button, so when we …
Lynsey Devon of Heaven Publicity joins Joe Lynch to discuss how PR is a fantastic way to make brands more credible by gaining 3rd party endorsement, to promote your products and services. Lynsey shares how she has supported her clients, get the timing right of their messages over the last 12 months to grow awareness …
Did you know PR is a great investment when building your brand Read More »
Author: Joe Lynch of Joe Lynch Consulting – on behalf of The Sussex Collaborative. A lot of the clients I’m working with at the moment are quite rightly focusing on their marketing investments as they emerge from varying degrees of lock down and business interruption. Making sure that every pound spent is working as hard …
This month we discover the hidden benefit of PR in creating long term value from your spend and offer tips to maximise your marketing budget. We are delighted to welcome new member Ali and announce the first Collaborative Open House event where we’ll share knowledge, answer questions and hopefully reduce the membership of the 4 …
Author: Lynsey Devon (Founder & Chief Executive of Heaven Publicity and member of The Sussex Collaborative) shares her experience of managing a PR agency through Covid-19 and why now its time to invest more in Public Relations. The role of PR has been around for more than 100 years, but yet many people still aren’t …
Why PR is the best place to invest your marketing spend Read More »
The green shoots of optimism are slowly appearing as we start a new month, with business focus shifting towards revival and adapting to meet the new needs of customers and teams, as the emerge from lockdown. This month we focus on resetting business plans, collaboration and new solutions helping businesses to ensure they have a …
“We are delighted to be launching the collaborative, at a time when local businesses and consultants are starting to plan for the loosening of lockdown and reopening their doors”
Author: Joe Lynch of Joe Lynch Consulting – on behalf of The Sussex Collaborative In other words, what the CEO should ask and what the Marketing Director should know before signing off the annual marketing budget! Introduction I’ve written this resource to be freely available through The Sussex Collaborative. It is a framework I’ve developed …
The 5 questions to definitely ask your Marketing Director Read More »
